IAB UK IAB UK is the industry body for digital advertising, uniting its members to champion innovation, set shared standards and make the complex simple. 25 October 2022 Social linksTwitterInstagramTikTokEmail WebsiteResourcesThe IAB UK Podcast IAB UK Podcast UpfrontsIAB UK Industry Groups More on this Topic From earbuds to eyeballs: Decoding the video podcasting phenomenon “It takes a lot of bravery” to take the plunge into podcasting… but here’s how 7 things brands need to know before launching a podcast How to navigate the “Wild West” of podcast marketing Fresh Air