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On Air with Adam Shepherd

Are micropayments the future of podcasting?

Audiences need more flexibility in how they consume content

Case study

How Mags Creative doubled Puffin’s podcast downloads

A PR and cross-promotion strategy brought in new audiences for the children’s brand

Latest opinion

Editing a podcast trailer isn’t as easy as it looks

If I have to look at one more transcript, I’m going to have a breakdown

Previous episodes

Latest interviews

“It takes a lot of bravery” to take the plunge into podcasting… but here’s how

PodPod editor Adam Shepherd gathered six brand and advertising experts to explore how brands can successfully invest in the audio sphere, from choosing the right advertising format to starting a branded podcast

Episode clips